Speakers

Jon Fogg

Partner
The Berke Group’s Sales Practice


As Partner, Jon Fogg oversees the development and implementation of The Berke Group’s Sales Practice.

A former Captain in the Army, Jon entered the housing business in 1976 as an onsite salesperson with Centex Homes. He quickly rose to become Area Sales Manager and Area Manager before leaving Centex to serve as VP Sales and Marketing for a luxury town home builder and later as an Operating Partner for a luxury high rise condominium. In 1989, Jon rejoined Centex as Division Sales Manager and in 1993 became Illinois Division President. In 1998 he returned to Dallas to lead national sales development for Centex and was later promoted to VP Sales, given responsibility for the 50th largest sales organization in the U.S.

With 30+ years experience in the homebuilding industry, including weathering 9 housing cycles, Jon is in a unique position to advise clients regarding the steps necessary to develop sales organizations that produce. He has developed The Berke Group’s Sales Practice using his firsthand knowledge from the field to identify and deliver best practices and proven strategies that work.

Jon is past director of the Northern Illinois Home Builder’s Association and past Master of Hillcrest Lodge AF&AM. Jon has run 26 marathons, including the New York, London and Boston, and has completed 3 triathlons and multiple 100-mile bicycle rides. Jon sees similarities between the long-term endurance competitions he loves and the path to success for a sales organization. Both require commitment, daily discipline and the consistent practice of good habits to finish strong, and both require a commitment to long-term success versus a desire for quick fixes or easy finishes.